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Decide which revenue generation method you will use on your site. The Web host provides space on a server for your Web pages.

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Check the websites of companies that offer affiliate programs and ad networks.

These two methods, along with selling member personal data and ads on your site, are the two major means of generating revenue on a dating site without charging a subscription fee, as Jonathan Fox of the Free Dating Sites website outlines.

For a dating website, the most important navigation controls are those that link to the profiles of others, profile creation tools or templates and chat. Red, for example, is associated with fiery love and passion, and may not be as appropriate for a website themed for "sweet" relationships. Make getting a good balance between your revenue sources and the true purpose of the site a goal for every page.

Do not let the ads on the site detract too much from member profiles.

Dating websites are a pretty specific sub-group in the social networking world, and they offer a potentially lucrative business opportunity to web-savvy entrepreneurs.

Keeping the site free, rather than subscription-based, can help grow your user base but it means you'll have to design your service around generating revenue from other sources.

Choose a host that can provide the amount of bandwidth you project will be necessary as the site grows.

Register your domain name as your business name with your state licensing agency.

It’s still a great price point to get started considering some of the features that are included.

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